One form of real estate marketing that has really taken off over the last couple of years is the use of real estate email flyers to contact local real estate agents regarding listings.
How this works is that a real estate agent goes to a site like MyEmailFlyer.com and creates an HTML email flyer for their listing. They use an online template to upload photos of their listing and then enter all of the property details.
Once they are satisfied with their real estate email flyers, they will select the agents to email it to. This is usually broken down by county or real estate board and prices start as low as $23 for a delivery of up to 10,000 local real estate agents.
This seems to be a pretty effective way to get the word out about a listing, whether it’s a new listing, a price change, commission change, etc. I’m not sure how else you can quickly contact local Realtors that quickly, ok let’s face it, there is no other way.
In the old days agents would create paper flyers for their listings and go from office to office delivering a stack to each office, this is much more user friendly.